I'm an award-winning journalist and media relations advisor based in the greater New York City area. I create content for all platforms, including social media, websites, print and online platforms, newspapers, magazines, speeches, and e-mail marketing. As a PR/media relations consultant, I also provide clients with press releases, articles for publishing, letters to the editor and tips for getting stories posted. I help clients develop mutually beneficial relationships with editors, producers, bloggers and other decision-makers who can draw attention to their product/cause.
I recently worked as Director of Marketing and Public Relations for the Leukemia & Lymphoma Society in New York City where I led efforts to raise its profile and attract more volunteers and donations to their amazing work of eradicating blood cancers and supporting patients and families. Over the past 18 years, I have worked as a communications consultant and PR advisor to dozens of nonprofits and healthcare organizations, including the Arthritis Foundation, Northwestern Memorial Hospital and the Alzheimer's Association. This extensive experience has given me the ability to craft powerful messaging and create effective communications strategies that inform and influence target audiences across all platforms.
Health Care Experience
Claire began her career as a freelance journalist writing for The Chicago Tribune, Satisfaction Magazine, and several trade publications. She soon extended her storytelling skills to marketing communications, focusing on nonprofits and health care organizations. Claire has created content for several of the largest and most prestigious medical entities, including Northwestern Memorial Hospital, Geisinger Health Systems, Rush University Medical Center, the Arthritis Foundation and the Alzheimer’s Association.
Claire worked as a Senior Writer for Lipman Hearne, a Chicago-based marketing communications firm dedicated to nonprofit promotion. And has completed a wide range of freelance projects for other innovative marketing firms, including Smith Design, SLS Design, HLB Communications and McGuffin Creative. She routinely contributes to creative direction and has produced website copy, brand books, direct mail pieces, viewbooks, newsletter stories, brochures, annual reports and fundraising communications.
Claire has served as interim communications director for the Arthritis Foundation's Chicago chapter and other national nonprofits. In 2003, she was hired to create the first communications department for the Arthritis Foundation. During her tenure, she devised a comprehensive public relations plan and media strategy that resulted in several prominent placements and increased attendance at numerous fundraising events. Claire also wrote speeches, oversaw and edited newsletters and website content and trained staff on effective media relations.
In 2014 Claire was hired as Director of Marketing and Public Relations for the New York City chapter of the Leukemia & Lymphoma Society where she.... Claire is frequently tapped as a consultant by both local and national nonprofits, as well as small businesses, for marketing, PR and media relations advice and training.
Claire is a graduate of Northwestern University and The London School of Economics. She is a member of the American Marketing Association and the American Medical Writers Association (AMWA).